Pearson Workforce Skills

Pearson Workforce Skills empowers organizations to comprehensively comprehend, retain, and elevate their workforce through the establishment of a skills-driven ecosystem. Their transformative talent management solutions revolutionize the landscape of talent, fostering a dynamic and skilled workforce.

Creative: In a creative endeavor, I collaborated with stakeholders and proposed the development of several video advertisements strategically showcasing Pearson Workforce Skills' cutting-edge digital credentialing program. This initiative includes four ads strategically deployed for awareness campaigns and two specifically tailored for conversion-focused campaigns.